Search Engine OPtimisation

Get Found. Stay Seen. Grow Bigger.

Search is where your customers start, and if you are not there, you do not exist. Flume makes sure your brand dominates the results that matter, connecting you with the right audience at the right time. We combine smart strategy with powerful execution to push you higher, faster, and further than your competition. This is not about clicks, it is about growth that lasts.

The Flume Way

How Flume Turns Search Into Growth for Your Brand.

SEO with Flume is not a checkbox service. It is a strategic growth engine built around your brand goals. We map your customer journey, identify the high-value search moments, and design a content and optimisation plan that earns authority and trust. Every action is backed by data, every improvement moves the needle, and every result is tied to outcomes your business cares about.

With over 175 experts across strategy, content, media, and data, we integrate SEO into the broader digital ecosystem. Your brand does not just rank; it resonates. You get measurable performance, consistent visibility, and the confidence that your marketing budget is creating compounding returns. That is The Flume Way: turning attention into trust, and trust into revenue.

1. Technical SEO

We make sure your site is fast, secure, and crawlable so search engines can index and rank it without friction. A solid technical foundation means every other SEO effort works harder.

2. On-Page Optimisation

From headlines to meta tags, we fine-tune every page so it matches what your audience is searching for. This ensures relevance and drives higher click-through rates.

3. Content Optimisation

We align your content with keyword intent, structuring it to rank well while answering real customer questions. It is how we turn information into visibility and trust.

4. Link Building & Authority

By earning high-quality backlinks, we strengthen your site’s credibility in the eyes of search engines. More authority leads to better rankings and increased visibility.

5. Local & International SEO

From your city to global markets. We optimise your presence in maps, directories, and local search results so nearby customers find you first. Perfect for brands with physical locations or regional audiences.

6. SEO Reporting & Insights

With clear dashboards and reports, you always know how your SEO is performing. We connect rankings to real business outcomes, not just vanity metrics.

Powered by 175+ experts no algorithm can outsmart.

SEO That Works Because It’s Part of the Whole.

At Flume, SEO is not a silo. It is designed as a core part of the digital ecosystem we build around your brand. Every optimisation is connected to the way your media performs, the content you publish, and the experiences we design. That integration ensures search visibility is never random. It is consistent, strategic, and built for long-term authority.

The power of doing everything in-house is that nothing gets lost in translation. Our media buyers work directly with strategists, creatives, and analysts to ensure campaigns launch faster, optimise continuously, and scale effectively. You get campaigns that are not just visible but consistently impactful — because the team behind them is fully aligned.

5 Reasons to Contact Flume for SEO

One team, one strategy, no fragmented execution.
Every SEO action is aligned with content, media, and data.
Faster results thanks to seamless in-house collaboration.
Transparent reporting that connects visibility to real outcomes.
A proven ecosystem designed to grow your brand.

If you’re looking for an agency that’s big enough to deliver and small enough to give a real damn, you’ve found it. Flume brings you the firepower and quality of a top European agency at rates that make CFOs smile, powered by our South African talent base. With our follow-the-sun model, you don’t just get services. You get the whole agency experience, seamless, responsive, and built to move your brand forward without compromise.

WHAT IS SEO?

Search Engine Optimisation helps brands earn visibility at the exact moment their audience is searching. At Flume, SEO means more than ranking higher. It’s about building relevance, authority, and trust. Through technical optimisation, on-page refinement, and content strategy, we make your brand discoverable, competitive, and credible. Every improvement we make is designed to connect search intent with your business goals, turning visibility into measurable growth.

WHY IS SEO IMPORTANT?

Search is where attention starts. When people look for solutions, they trust the results that appear first. Strong SEO ensures your brand is there when it matters most. It drives organic traffic, builds authority, and reduces dependence on paid media. In a landscape where algorithms and user habits evolve daily, consistent SEO excellence keeps your brand visible, valuable, and ahead of the competition.

Client referrals

Don't take our word for it.

Most of our SEO clients come through referrals because results speak louder than promises. When brands see their visibility, traffic, and revenue grow, they tell others. That’s how Flume builds trust, one successful search story at a time.

Flume was key to the success of the Bonang Matheba x Steve Madden Holiday Select Collection, driving a 30% revenue boost and record engagement. The campaign’s impact has inspired a special collection to mark our 10 years in South Africa.

Partnering with Cheslin Kolbe and Flume on this campaign was truly special. We're proud to have contributed to such an inspiring project—huge thanks to the team who made it all happen.

Easter is always big for Woolworths, and Hopville 2024 marked our fourth year of growth. Flume delivered a sharp digital strategy that boosted awareness, traffic, and conversions—making us the go-to for food and gifting once again.

Flume provides us with a wide range of specialized digital marketing services — from SEO and UX/UI to paid media — that consistently drive awareness, engagement, and conversions. What I value most is their top-tier talent, impressive expertise, and the passion they bring to our growth. They’re a highly professional team, fully immersed in their clients’ success. Flume leaves very little room for improvement

Our collaboration with the agency focused on achieving the best possible results in paid media campaigns while continuously improving SEO. What I appreciated most was the open, transparent communication with the account managers, which made the entire process smooth and effective.

We're big enough to deliver, small enough to give an f.

If you’re looking for an agency that’s big enough to deliver and small enough to care, you’ve found it. Flume brings you the firepower and quality of a top European agency at rates that make CFOs smile, powered by our South African talent base. You get the full agency experience, seamless, responsive, and built to move your brand forward without compromise.

5 Reasons to Contact Flume for Digital Marketing

Strategy first: we build everything around your brand and business goals
People-powered digital: culture-first. Ego-free. Built for collaboration and long-term impact.
KPI-based pricing: if we don’t meet your agreed-upon targets, we adjust our rates accordingly until we do.
In-house talent only: 175+ specialists under one roof. No outsourcing. No freelancers.
The follow-the-sun model: while others sleep, we ship. Your progress doesn’t pause.

Business Inquiries

Wouter van der Hucht
Head of International Client Relations

FLUME SOCIALS

AMSTERDAM HQ

Vijzelstraat 68-78
1017 HL, Amsterdam
The Netherlands

JOHANNESBURG HQ

68 Hobart Road
Bryanston, Sandton, 2191
South Africa

CAPE TOWN HQ

Black River Office Park
2 Fir Street, 7925, Cape Town
South Africa