paid media

Turn Every Click Into Measurable Growth.

Attention is expensive, but wasted spend is priceless in the worst way. Flume makes your media investments work harder by targeting the right people, on the right platforms, at the right time. We cut through the noise with precision, creativity, and constant optimisation. The result: campaigns that do not just run, but perform.

the Flume Way

How Flume Turns Paid Media Into Performance That Matters.

Paid media with Flume is engineered for outcomes, not impressions. We design campaigns that reach the people who are most likely to buy, engage, or convert, ensuring every euro invested is accountable. From search and display to social and programmatic, we tailor strategies that align with your business objectives and deliver clarity across every channel.

Our integrated approach means paid media is never isolated. It works hand-in-hand with content, creative, and analytics to amplify results and accelerate growth. You get transparency in reporting, control over your spend, and the reassurance that we optimise in real-time. That is The Flume Way: your budget fuels impact, your brand stays visible, and your growth continues to compound.

1. Search Advertising

We place your brand at the top of Google when people are actively looking for what you offer. Highly targeted, high-intent traffic that converts.

2. Social Media Advertising

From Instagram to LinkedIn, we create campaigns that blend creative storytelling with precise targeting. Your brand shows up in the feeds that matter most.

3. Programmatic & Display

We run data-driven campaigns that reach audiences across the web with the right message at the right time. Scalable, efficient, and measurable.

4. Video Advertising

We deliver your story through video ads on YouTube, TikTok, and beyond. Engaging, thumb-stopping creative paired with smart distribution.

5. Retargeting Campaigns

We re-engage people who already interacted with your brand, nudging them back into the journey. Efficient spend, higher conversions, stronger ROI.

6. Paid Media Reporting & Optimisation

Every campaign is tracked and refined in real time. We connect spend directly to business outcomes, so every euro invested works harder.

Powered by 175+ experts no algorithm can outsmart.

Paid Media That Performs Because It’s Connected.

Paid media at Flume is not an isolated campaign, it is an integrated part of a digital ecosystem. We design media strategies that connect seamlessly with your content, creative, SEO, and data insights. This means every click is informed by the bigger picture, and every euro is invested where it can deliver the strongest return.

The power of doing everything in-house is that nothing gets lost in translation. Our media buyers work directly with strategists, creatives, and analysts to ensure campaigns launch faster, optimise continuously, and scale effectively. You get campaigns that are not just visible but consistently impactful — because the team behind them is fully aligned.

5 Reasons to Contact Flume for Paid Media

One team managing strategy, media, and optimisation in sync.
Campaigns amplified by integrated creative and content.
Faster execution with no handovers or agency gaps.
Data-driven reporting that ties spend to real business growth.
Always-on optimisation for maximum impact.

If you’re looking for an agency that’s big enough to deliver and small enough to give a real damn, you’ve found it. Flume brings you the firepower and quality of a top European agency at rates that make CFOs smile, powered by our South African talent base. With our follow-the-sun model, you don’t just get services. You get the whole agency experience, seamless, responsive, and built to move your brand forward without compromise.

WHAT IS PAID MEDIA?

Paid media is the engine that drives visibility, reach, and conversion at scale. At Flume, we use data-driven targeting, smart bidding, and creative excellence to make every impression count. From search and social to display and programmatic, our campaigns are built to deliver measurable results, not vanity metrics. We optimise continuously to ensure every euro spent brings your brand closer to its goals.

WHY IS PAID MEDIA IMPORTANT?

In a crowded digital landscape, even the best message needs a boost to be seen. Paid media ensures your brand reaches the right people at the right time with the right message. It accelerates growth, amplifies awareness, and fuels performance across all channels. When executed strategically, it doesn’t just drive clicks — it drives business impact that compounds over time.

Client referrals

Don't take our word for it.

Most of our paid media clients stay for years because performance speaks louder than pitch decks. When brands see their reach expand, conversions climb, and every euro work harder, they tell others. That’s how Flume earns trust, one high-performing campaign at a time.

Flume was key to the success of the Bonang Matheba x Steve Madden Holiday Select Collection, driving a 30% revenue boost and record engagement. The campaign’s impact has inspired a special collection to mark our 10 years in South Africa.

Partnering with Cheslin Kolbe and Flume on this campaign was truly special. We're proud to have contributed to such an inspiring project—huge thanks to the team who made it all happen.

Easter is always big for Woolworths, and Hopville 2024 marked our fourth year of growth. Flume delivered a sharp digital strategy that boosted awareness, traffic, and conversions—making us the go-to for food and gifting once again.

Flume provides us with a wide range of specialized digital marketing services — from SEO and UX/UI to paid media — that consistently drive awareness, engagement, and conversions. What I value most is their top-tier talent, impressive expertise, and the passion they bring to our growth. They’re a highly professional team, fully immersed in their clients’ success. Flume leaves very little room for improvement

Our collaboration with the agency focused on achieving the best possible results in paid media campaigns while continuously improving SEO. What I appreciated most was the open, transparent communication with the account managers, which made the entire process smooth and effective.

We're big enough to deliver, small enough to give an f.

If you’re looking for an agency that’s big enough to deliver and small enough to care, you’ve found it. Flume brings you the firepower and quality of a top European agency at rates that make CFOs smile, powered by our South African talent base. You get the full agency experience, seamless, responsive, and built to move your brand forward without compromise.

5 Reasons to Contact Flume for Digital Marketing

Strategy first: we build everything around your brand and business goals
People-powered digital: culture-first. Ego-free. Built for collaboration and long-term impact.
KPI-based pricing: if we don’t meet your agreed-upon targets, we adjust our rates accordingly until we do.
In-house talent only: 175+ specialists under one roof. No outsourcing. No freelancers.
The follow-the-sun model: while others sleep, we ship. Your progress doesn’t pause.

Business Inquiries

Wouter van der Hucht
Head of International Client Relations

FLUME SOCIALS

AMSTERDAM HQ

Vijzelstraat 68-78
1017 HL, Amsterdam
The Netherlands

JOHANNESBURG HQ

68 Hobart Road
Bryanston, Sandton, 2191
South Africa

CAPE TOWN HQ

Black River Office Park
2 Fir Street, 7925, Cape Town
South Africa